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Maped takes a step forward and begins the transformation of stationery market

Maped, a French family business, has based its development for more than 70 years on its industrial knowledge, its culture of innovation and its reactivity to offer its clients efficient and profitable solutions.

Founded in 1947, Maped relies on its shareholders and family management to build a long-term vision. The industrial culture, together with the fully integrated product design and the rapid renewal of the products, allow it to offer its customers exclusive and especially dynamic solutions. It has 20 international subsidiaries and 5 production sites. Its distribution in more than 125 countries and the wide coverage of its markets allow Maped to offer the advantages of a world leader

See the map of Maped subsidiaries on their website

Today Maped has various lines of school products such as erasers, pencil sharpeners, scissors, rulers, compasses, crayons, paints, adhesives, tempera, masses, plasticine; writing products such as pens, pencils, fountain pens, markers; office products such as fasteners, punches, accessories, cutters; educational toy products under Maped Creative and food and beverage portability products under Maped Picnik.

Together with AlephCRM, through the business model of connection with commercial channels, it has developed a digital product catalog that will be shared with its commercial network so that each of them from their geographical area and through their own Mercado Libre accounts can develop online sales management easily. The platform allows you to update the contents of the product catalog, Maped's available stock and product price lists to facilitate the modifications of the publications and work automatically and connected

Maped has a wide commercial network that operates throughout Argentina and a product catalog that includes combos, kits and promotions that will be available to Mercado Libre users through different shipping methods promoted by the Marketplace.

This way, Maped begins the digital transformation of the sector that proposes new links between brands, wholesale distributors and retailers that will bring a new shopping experience to the market through new commercial agreements.

"At Maped we are convinced of the great business opportunity that we offer to the commercial channel, allowing the natural expansion of our clients' sales counters, from the complete digital cataloging of the brand's product portfolio. This way, they will be able to reach the final consumer at any time and in any place thanks to the versatility offered by this platform ", assures Iván Kotllar, Commercial and Marketing Manager of Maped Argentina.

"We are proud to start working with Maped, in a sector that is beginning a great transformation, sharing the vision of digitizing the relationship with its commercial channels to boost its sales in e-commerce", concludes Diego Majlis, Commercial Manager of AlephCRM.

 

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